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Alex Metson

Creative Director & Writer

  • About
  • Projects


Fin Design

Thruster Fins

Thruster Fins

Single Fin

Single Fin



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The FIN FOR A FIN registry captures the surfer's wishes on a global database, so next of kin and authorities know they want the shark protected.


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FIN FOR A FIN has sparked global support from within and outside the surf community.

Global surf publications, shark attack survivors and pro surfers all got behind the campaign.